Avtorica ideje o vonju in vohu postavi kulturno raznolika okolja; posveti se nesamoumevnosti ubesedovanja vonja; ga obravnava kot del spominov, predsodkov, govoric, počutij in spolnosti; ponudi vpogled v vlogo vonja v literaturi, filmski umetnosti, nesnovni kulturni dediščini in muzejskih praksah; ter natančno opiše pravno regulacijo vonjav in ozadja trženja z vonji, ki poskušajo vplivati na nakupovalne navade potrošnikov.
Knjiga prinaša tudi spoznanja o vohu in vonju s področja filozofije, zgodovine medicine, diagnostike in evolucije, ki so dodana ne le zaradi aktualnosti posledic epidemije koronavirusa, zaradi katere so milijoni ljudi izgubili voh, in so posledično več razmišljali o kvaliteti življenja z okrnjenim čutilom, pač pa tudi zaradi idej o tem, kako okolje in družba vplivata na senzorično zaznavanje in s tem na odnos in interpretacijo vonjalnega sveta okoli nas.
Knjiga Antropologija vonja je izšla ob 20. obletnici Konvencije o nesnovni kulturni dediščini pod pokroviteljstvom UNESCA in raziskovanja v temeljnem projektu »Vonj in nesnovna kulturna dediščina« (ARIS; J7-50233), pod vodstvom Mojce Ramšak.
O avtorici:
Mojca Ramšak je redna profesorica antropologije na Alma Mater Europea – Institutum Studiorum Humanitatis, Fakulteti za humanistični študij v Ljubljani in redna profesorica kulturne in socialne antropologije na Filozofski fakulteti Univerze v Ljubljani.
ENG:
The book examines the smell from a socio-cultural perspective and, in an erudite and reader-friendly style with numerous illustrations, offers valuable and important considerations on the sense of smell beyond the realm of anatomy and physiology. The author locates the smell in culturally diverse settings, examines the complexities of verbalising smells, linking it to memory, prejudice, rumour, emotion, and sexuality, offers insights into the role of smell in literature, cinematic art, intangible cultural heritage, and museum practise, and describes in detail the legal regulation of smell and the background to scent marketing that seeks to influence consumer buying habits. The book also offers insights into the sense of smell from the fields of philosophy, medical history, diagnostics and evolution, not only due to the current consequences of the coronavirus epidemic, which has led to millions of people losing their sense of smell and therefore thinking more about the quality of life with a diminished sense, but also due to reflections on how the environment and society influence sensory perception and thus the relationships and interpretation of the olfactory world around us. The book was published on the occasion of the 20th anniversary of the Convention for the Safeguarding of the Intangible Cultural Heritage under the auspices of UNESCO and the research conducted as part of the basic project “Smell and Intangible Cultural Heritage” (ARIS; J7-50233), under the direction of Mojca Ramšak.
Mojca Ramšak is Professor of Anthropology at the Alma Mater Europea – Institutum Studiorum Humanitatis, Faculty of Humanities in Ljubljana, and Professor of Cultural and Social Anthropology at the Faculty of Arts, University of Ljubljana.
